
Extra Virgin Olive Oil, a trendy gift in the United States, last Christmas?
This year’s first piece of news is good! It is very probable that extra virgin olive oil has become one of the trendiest gifts in the United States las Xmas season. The news was anticipated by the Interprofessional Spanish Olive Oil association at the end of December, and it took into account the efforts of three international promotion campaigns, such as Aceites de Oliva de España, Olive Oil World Tour and The Taste of Maximum Quality. If the figures support this increase in sells, the data would represent a huge success in the international promotion of Spanish olive oils. Under...